Smarter Lead Prioritization: AI Scoring Comes to Dynamics 365 Sales in 2024 Release Wave 2
AI scoring in Dynamics 365 is a tool that uses artificial intelligence and machine learning to analyze data points and predict which leads are most likely to convert into customers. This helps sales teams prioritize their efforts and focus on the most promising prospects. AI scoring provides benefits such as smarter prioritization, improved efficiency, data-driven decisions, better customer insights, and more accurate forecasting. The system continuously evaluates leads based on past interactions and engagement, assigning each lead a score. This allows sales reps to quickly identify the most valuable leads. Implementing AI scoring in Dynamics 365 can optimize sales strategy and drive better results.
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