Email is still the most popular and preferred communication channel for customers, followed by Microsoft Teams, WhatsApp chat, and phone. Each channel has its pros and cons, and the best channel for your customers depends on factors such as their preferences and the nature of the communication. WhatsApp chat is an underrated channel that offers benefits such as easy accessibility, fast responsiveness, flexibility, and personal engagement. To leverage WhatsApp chat within your Microsoft Dynamics 365 CRM, you can use the WhatsApp4Dynamics app, which allows you to send and receive WhatsApp messages directly from Dynamics 365 CRM, track and record conversations, set up automated messages, and use multimedia.
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