How to Integrate WhatsApp with Dynamics 365 for Marketing Campaigns: A Complete Guide!
WhatsApp messages have a high open rate compared to email. Integrating WhatsApp with Dynamics 365 for marketing can be a game-changer for businesses. The guide explains how to set up the integration, build a marketing database, create targeted campaigns, automate workflows, and measure performance. Key steps include setting up WhatsApp Business API, importing contacts with consent, segmenting contacts, creating message templates, and automating campaigns. The integration tracks metrics like open rates, click-through rates, response rates, and conversion rates, showing significant improvements over email marketing. AI-powered features can further enhance message quality and customer engagement.
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