WhatsApp Business API vs. App: Choosing the Right Tool for Your Business?


WhatsApp Business API is the preferred option for businesses to connect with customers at scale. It allows integration with CRM systems, making it easier to track and analyze customer interactions. The API is designed for larger businesses and offers features like automation of messages and managing a high volume of customer interactions. Inogic's WhatsApp4Dynamics is a tool that enables the integration of WhatsApp Business API with Microsoft Dynamics 365 CRM. It allows businesses to send and receive WhatsApp messages within the CRM, attach images or videos, and create new CRM records from WhatsApp chats. This integration simplifies customer communication and enhances relationships.


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