Microsoft named a Leader in The Forrester Wave™: Customer Relationship Management, Q1 2025
Microsoft has been named a Leader in The Forrester Wave™: Customer Relationship Management, Q1 2025. Microsoft Dynamics 365 brings together a complete CRM platform driven by generative AI to improve customer experiences and operational efficiency. The platform includes Dynamics 365 Sales, Dynamics 365 Customer Service, Dynamics 365 Contact Center, and Dynamics 365 Customer Insights, all underpinned by a common data layer in Microsoft Dataverse. Microsoft Copilot and AI agents are integrated into Dynamics 365 to automate tasks and deliver personalized self-service experiences. The AI capabilities in Dynamics 365 are developed with responsible AI principles, and the platform utilizes Microsoft Azure OpenAI Service for data privacy and security.
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