This article discusses how to use real-time segments in Power Automate to perform bulk updates or deletions of contacts who have hard bounced marketing emails. Real-time segments in Dynamics 365 Marketing allow you to query data up to 5 hops away from the lead or contact record, including behavioral interaction data and marketing-specific data. By building the query in Customer Insights - Journeys, you can give power to users and marketers to control the data that feeds automations. The article provides a step-by-step guide on how to create and publish segments with Power Automate, as well as how to prepare the segment for identifying contacts with hard bounced emails.
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